JOB DESCRIPTION
Job Title: Copyrighter
Reporting to: Creative Director
Location: Swangz Avenue HQ, Kampala
Department: Marketing
Job Type: Full-Time
Job Purpose:
The Copywriter will be responsible for crafting compelling brand messages, ad copy, and digital content
that aligns with Swangz Avenue’s voice and storytelling.
Key Outputs
- Content Creation
- Brand Development
- Collaboration
- Performance Analysis
Key Responsibilities:
- Write engaging copy for social media, ads, press releases, and website content and all copyright support for all business units.
- Develop artist bios, event descriptions, and brand narratives.
- Collaborate with the design and PR teams to create impactful campaigns.
- Craft persuasive ad scripts for TV, radio, and digital.
- Ensure messaging is consistent across all business units.
- Continuously analyze industry trends, audience preferences, and competitor content to ensure Swangz Avenue remains a creative leader.
- Uphold Swangz Avenue’s values by ensuring all messaging aligns with our mission and maintains a professional, ethical tone.
- Develop fresh ideas and experiment with new writing styles, tones, and storytelling techniques to keep content exciting and relevant.
- Accept feedback with a growth mindset, refine copy based on team input, and uphold high editorial standards.
- Track engagement metrics to understand what works best and refine strategies accordingly.
Qualifications & Skills:
- 3 years of experience in copywriting, preferably in entertainment or advertising.
- Strong command of language and storytelling.
- Experience writing for music, events, and branded content.
- Understanding of SEO and digital content best practices.
Ability to adapt tone and style for different audiences.
Send your application to: recruitment@swangzavenue.com by the 14th of March 2025